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Corporate Culture
Appro was founded with a set of core values that remain essential to our goal to deliver superior servers and solutions through our commitment to product innovation, quality and customer service.
Customer focus — deliver high quality, high value
solutions. Our success is linked to the success of our customers.
We anticipate, understand and focus on our customers' needs.
Innovation — foster a culture of innovation and
encourage creativity. It is critical to encourage and develop
ideas in all areas of the company. We learn through trial and
error, and transform innovative ideas into reality.
Integrity — conduct business according to the
highest ethical standards. How we operate our business is as important
as what we accomplish. We manage our business honestly and directly,
accept responsibility for our actions, and follow through on commitments
and promises.
Leadership — inspire and empower one another
to achieve our vision. Leadership can occur at all levels of the
organization. We encourage one another to act as leaders, promote
innovation, and empower decision-making.
Operational excellence — maintain an environment
that focuses on continuous improvement. Operational excellence
yields best in class results and is the responsibility of all
employees. We strive for predictability, focusing on informed
decision making, and effective and efficient business processes.
Teamwork — promote cross-functional collaboration
and communication. We listen to each other's opinions, respect
our differences, and seek ways to ensure we achieve both our individual
and company goals.
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”The HPC cluster market is growing by over 7% a year. Appro aims its innovative product designs to address key HPC cluster requirements including system optimization, cutting-edge technologies, enhanced system management, cooling technologies, and the all-important price/performance to support medium to large-scale environments. Appro has shown the ability to win and deploy highly sought-after, large-scale HPC deals positioning the company to benefit from strong market growth that IDC projects through 2014.”
Earl Joseph,
HPC Program Vice President, IDC
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800 927 5464
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